Privacy Policy

Santa Monica Pet Medical Center
www.petmedical.com

Last Updated: July 14, 2026

Santa Monica Pet Medical Center (“SMPMC,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website, use our services, or interact with us in person or by phone. We are an independent, privately held veterinary hospital in Santa Monica, California.

Information We Collect

Information You Provide Directly

  • Contact information (name, address, phone, email)
  • Information about your pets (name, age, breed, medical history, etc.)
  • Payment and billing information
  • Appointment details and communications with our team
  • Account login information (if using a client portal)

Audio and Electronic Recordings

We may record and transcribe conversations that take place during veterinary appointments using AI-assisted documentation tools. This helps us create accurate and complete medical records. Signs are posted throughout our facility notifying clients of this practice. We also record incoming and outgoing telephone calls for quality assurance, training, documentation, and service improvement. You will hear a recorded message at the beginning of inbound calls notifying you that the call may be recorded.

Information Collected Automatically

When you visit our website, we may collect device information, IP address, and browsing activity through cookies and similar technologies.

Information from Third Parties

We may receive information from service providers such as payment processors or veterinary software platforms.

Note on Pet Information: We collect information about your pets to provide care. Privacy laws primarily protect personal data about people, but we handle pet-related information with care and confidentiality.

How We Use Your Information

We use your information to:

  • Provide veterinary care and manage appointments
  • Communicate with you (including reminders and results)
  • Process payments and instant manufacturer rebates
  • Maintain accurate medical records
  • Improve our services and website
  • Comply with legal requirements

How We Share Your Information

We do not sell your personal information.

We may share your information in the following situations:

  • With trusted service providers who help us operate our practice (such as payment processors, veterinary software, and IT support).
  • With product manufacturers and their authorized service providers to verify purchases and process instant manufacturer rebates at the time of sale. Only the information necessary to confirm the transaction and apply the rebate is shared.
  • With your consent or when you direct us to do so.
  • When required by law or to protect the rights and safety of our clients, staff, or pets.

Cookies and Tracking Technologies

We use cookies to improve website functionality and analyze usage. You can manage cookies through your browser settings.

Your Privacy Rights (California Residents)

California residents have rights under the CCPA/CPRA, including the right to know, access, delete, and correct personal information we hold about you. To exercise these rights, please contact us using the information below.

Data Security

We use reasonable safeguards to protect your personal information. No system is completely secure.

Children's Privacy

Our services are not directed to children under 13. We do not knowingly collect personal information from children without parental consent.

Changes to This Privacy Policy

We may update this policy from time to time. The "Last Updated" date will reflect the most recent version.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact:

Santa Monica Pet Medical Center
1534 14th Street
Santa Monica, CA 90404

Phone: (310) 393-8218
Email: [email protected]